AI weekly competitor brief
Preparing the Monday brief room
Monday brief room Illustration with sample data. Every competitor, price and AI answer here is made up.
How the AI weekly competitor brief works
Illustration with sample data. Every competitor, price and AI answer here is made up.
Four AI helpers run simulated weekly checks on made-up competitors of a sample local business: their prices, their ads, their review ratings, and whether two AI assistants name the business for one buyer question the visitor picks. Only what crosses an example rule reaches a one-page Monday brief, which a person approves. Nothing is sent.
Example rules
- Price: a competitor’s price for a watched service moving 5% or more, up or down, is worth your time. Smaller moves are quiet.
- Ad offer: a competitor’s ad offer that was not running last week is worth your time. An offer still running is quiet.
- Rating: a competitor’s average rating falling by 0.1 stars or more is worth your time. No change or a rise is quiet.
- AI answer: for the watched question, an assistant that named you last week and not this week, or this week and not last week, is worth your time. Only named or not counts. The order of names is not a rank.
- Could not check: a source that could not be read this week is held. It is never compared, never filled from last week and never reported as a change. If this ran weekly, the scouts would try again next week.
- What to do: every line worth your time, and every held line, says what to do.
- Nothing worth your time: a check with nothing over its rule says so in plain words. That is a valid result.
Who does what
- Maya, the boss: Runs the watch. Hands out the watch list and files the approved brief.
- Sara, researcher: Reads what people and AI say: review ratings and sample AI answers.
- Leo, scout: Reads the competitors’ simulated public pages: prices and ad offers.
- Paul, context keeper: Weighs each change against the example rules and writes the brief.
Limits
- Every check in this demo is simulated with sample data.
- A real run would read rivals’ public pages only.
- AI answers here are sample answers written for this demo, not asked live.
- Nothing is sent.