Six answers: the fee, your ad budget (separate, in your own account), smaller ways to start (a free ad review, a $750 teardown, a $1,000 two-week pilot), whether we guarantee a return (no), how we count it, and the term (month to month).
What is the management fee?
20% of combined monthly ad spend up to $50,000, then 15% on the spend band up to $150,000. Spend above that is quoted. The minimum management fee is $1,500 per month.
Does the fee include my ad budget?
No. Management fees and ad spend are separate. You own the advertising account and its payment method.
Can we start with a smaller engagement?
There is a free 20 to 30 minute ad review and a $750 single-platform teardown. The teardown delivers a written diagnosis and walkthrough. A two-week management pilot is $1,000, credited in full if you continue.
Do you guarantee ROAS?
No. We agree the target and measurement method before spend starts. Historical results are evidence for a defined period and account, not a promise of your return.
How do you calculate ROAS?
Attributed revenue divided by advertising spend. A 3.00× result is 300% ROAS, not 300% profit. Currency, date range and attribution rules must be stated, and overlapping cross-platform conversions must be handled before claiming a deduplicated total.
Is there a long-term contract?
Paid ads and search is month to month with no term commitment under the published catalog.